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Creating a Podcast Network with Mick Manhattan

2021-11-11

Sponsored by

Guest Bio

Mick Manhattan is the creator of the Scene Snobs Network, a dynamic podcast network that fosters a thriving community of passionate podcasters and listeners. With an innovative approach to podcasting, Mick has transformed the typical network model by focusing on building a robust community rather than just a collection of shows. An avid podcaster himself, Mick hosts multiple shows, including the popular Scene Snobs Podcast, where he delves into movie discussions, interviews filmmakers, and shares his insights on various entertainment topics. His expertise in cultivating engaging and entertaining content is rooted in his background in digital marketing and film. Mick's dedication to fostering genuine connections with his audience and supporting fellow podcasters has made Scene Snobs a standout in the podcasting world.

Key Lessons From Episode

  • Building a podcast network involves creating a community that focuses on mutual growth and support.
  • Social media is a crucial tool for podcast promotion, with memes being an effective way to increase engagement.
  • Consistency and passion for the subject matter are essential for long-term podcast success.
  • Networking and interacting with your audience can lead to increased listener engagement and loyalty.
  • Failing to adapt and learn can leave a podcast stagnant and unappealing to potential listeners.
  • Knowing your audience and personalizing interactions with them strengthens your podcast's community.
  • Podcast success can be enhanced by forming partnerships and learning from experienced podcasters.
  • Timestamps

    [00:00:34] Episode Opening – Phil Better introduces the podcast and guest, Mick Manhattan.

    [00:01:21] Meet Mick Manhattan – Mick shares his background and the creation of The Scene Snobs.

    [00:02:00] Podcast Network Discussion – Mick talks about his podcast network and various shows.

    [00:02:18] Expanding Shows – The growth of The Scene Snobs into multiple shows.

    [00:03:17] Early Beginnings – Mick and his cohost's early experiences in podcasting.

    [00:03:39] Building an Audience – Discussing the journey to a broader audience and syndication.

    [00:04:11] Social Media Evolution – The impact of social media on podcasting.

    [00:06:29] Competitive Nature – Mick shares his views on competition and collaboration.

    [00:09:03] Transitioning Careers – Mick's shift from filmmaking to podcasting.

    [00:11:26] Social Media Strategies – Utilizing social media for podcast growth.

    [00:13:33] Interacting with Audience – The importance of memes and engagement on Facebook.

    [00:17:25] Exploring Other Platforms – Mick shares insights on Twitter and community building.

    [00:20:17] Sponsorship Success – How relationships with sponsors enhance the podcast.

    [00:28:06] Continuous Improvement – Emphasis on the need for podcasters to constantly improve.

    [00:28:42] Finding the Right Cohost – The process of finding and working with the right team.

    [00:33:14] Overcoming Challenges – Mick discusses handling mistakes and keeping content engaging.

    [00:39:10] Valuing Collaborations – The importance of working with great cohosts and shows.

    [00:46:17] Inspirational Resources – Mick shares books and films that inspire him.

    [00:50:26] Scene Snobs Promotion – Mick promotes The Scene Snobs and its offerings.

    [00:54:36] Closing Remarks – Phil Better concludes the episode.

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