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Digital Entrepreneur Brandon Leibowitz talks about SEO Optimizers

2022-10-03

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Guest Bio

Brandon Leibowitz is the owner and operator of SEO Optimizers, a cutting-edge digital marketing company specializing in search engine optimization. With a career rooted in digital marketing since 2007, Brandon has become a prominent figure in helping businesses navigate the complex world of SEO to drive free traffic and visibility online. His expertise lies in improving search rankings and maximizing online presence, allowing businesses of all sizes to reach their potential without relying solely on paid advertising.

Brandon's journey began with a degree in business marketing and evolved through his hands-on experience assisting various companies, from local mom-and-pop shops to Fortune 500 corporations. His entrepreneurial spirit was evident early on as he balanced freelance clients with full-time work, eventually leading to the successful establishment of his own firm, SEO Optimizers, which focuses on providing comprehensive SEO strategies tailored to each client's unique needs.

Key Lessons From Episode

  • SEO remains a crucial tool for free website traffic, focusing on quality backlinks for better ranking.
  • Testing and consistent experimentation are key in both SEO and digital marketing strategies.
  • Digital marketing knowledge requires constant learning due to rapid changes in the industry.
  • Building a freelance portfolio by gaining practical experience can enhance credibility in the SEO field.
  • The flexibility and freedom in entrepreneurship allows for a better work-life balance, according to Brandon.
  • Brandon emphasizes the importance of curiosity and testing, highlighting that error and experimentation drive growth.
  • Timestamps

    [00:00:00] Host Read Ad – Introduction about the free webinar to launch a podcast.

    [00:00:31] Episode Intro – Phil Better introduces the podcast episode and guest Brandon Leibowitz.

    [00:01:05] Brandon's Introduction – Brandon gives a brief background on his journey into digital marketing.

    [00:02:28] Entrepreneurial Spirit – Discussing Brandon's early entrepreneurial ventures.

    [00:03:49] Motivation and Flexibility – Brandon talks about the driving force behind his focus on SEO.

    [00:05:25] Changes in SEO – How SEO and search engine algorithms have evolved since 2007.

    [00:07:40] Breaking into SEO – Tips for newcomers interested in the SEO industry.

    [00:10:32] Testing and Adaptation – The importance of testing strategies in SEO to learn and grow.

    [00:12:21] Realization of SEO Potential – When Brandon realized SEO would be his career path.

    [00:14:03] Recommended Reading – Brandon suggests resources for learning SEO and entrepreneurship.

    [00:16:04] Closing Remarks – Brandon offers a gift and shares his contact details.

    [00:17:15] Outro – Phil Better concludes the episode and offers additional resources for podcasting.

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