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The Art of Providing Value: Muheez Owosho's Approach to Short Form Content Marketing

2024-02-21

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Guest Bio

Muheez Owosho's journey to success began with a determination to make money despite limited financial resources. Before realizing the importance of providing value to others, he delved into various avenues, such as surveys and affiliate marketing.

Key Lessons From Episode

  • The value of humility and learning from others is crucial for growth and success in business.
  • Providing genuine value to clients can lead to greater rewards and client satisfaction.
  • Planning long-term and understanding the entrepreneurial journey as a marathon, not a sprint, is vital.
  • Outsourcing tasks and assembling a capable team can allow you to focus on high-level strategies in your business.
  • Seeing clients succeed can be more rewarding than personal achievements and drives further motivation.
  • Consistent self-discipline and establishing good habits early can lay a strong foundation for future success.
  • Timestamps

    [00:00] Introduction – Phil Better introduces the podcast and guest Muheez Owosho.

    [00:01:24] Guest Introduction – Phil Better introduces Muheez and his background.

    [00:02:21] Life Transition – Muheez discusses immigrating from Nigeria to the UK.

    [00:02:53] Freelancing Start – How Muheez began freelancing and making money.

    [00:03:35] Learning and Growth – Muheez talks about discovering value creation.

    [00:05:18] Transition to Webflow – How Muheez moved from freelancing to Webflow.

    [00:07:04] Short Form Content – Explanation of the short form content strategy.

    [00:08:36] Reflecting on the Past – Muheez shares what he would change if starting over.

    [00:09:42] Future Goals – Muheez discusses where he wants to be in 5 years.

    [00:10:55] Importance of Patience – Why patience is crucial for entrepreneurs.

    [00:12:56] Memorable Moments – Muheez shares memories that cemented his 'why'.

    [00:14:33] Providing Value – Insights into serving clients beyond their expectations.

    [00:16:49] Agency Structure – Muheez explains how his agency is organized.

    [00:17:40] Spark Question – Discussion around a recently accomplished goal.

    [00:18:50] Connection Details – How to connect with Muheez Owosho.

    [00:19:36] Closing Thoughts – Phil Better wraps up the episode.

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