[00:00] Introduction – Phil Better kicks off the episode.

[00:00:17] Podcast Opening – Welcome to Invest in Yourself, the Digital Entrepreneur Podcast.

[00:00:43] Guest Introduction – Phil introduces Nic Cree, founder of SmashGo.

[00:01:38] Different Perspectives – Discussing unique approaches Down Under.

[00:02:24] Nic's Background – Nic Cree shares his journey from Norfolk Island to digital entrepreneurship.

[00:03:14] Early Digital Days – Nic talks about touching his first computer in 1979 and his journey into the digital world.

[00:03:56] Mortgage Background – Nic's transition from mortgage brokering to web development.

[00:05:56] Online Tools Evolution – Discussion on the evolution and accessibility of online tools over the years.

[00:06:11] Podcasting Changes – Phil shares how podcasting has evolved in the last decade.

[00:07:44] Web Development Journey – Nic explains how he stumbled into web development.

[00:08:57] Affiliate Marketing Experience – Nic's attempts at affiliate marketing and transition into WordPress.

[00:10:55] Building the Agency – Nic's journey from one client to a web development agency.

[00:13:39] Organic Growth Strategy – Nic explains the benefits of organic growth and being recognized in the community.

[00:18:14] Power of Podcasting – Discussion on the effectiveness of appearing on podcasts for branding.

[00:22:39] Starting Tips – Nic shares advice for businesses hesitant about going online.

[00:25:53] The Ready, Fire, Aim Philosophy – Emphasizing taking action over perfection in the online space.

[00:33:46] Client Success Story – Nic talks about a client's success and his teaching approach through Canva courses.

[00:34:32] Spark Question – Reflecting on trying something new for the first time.

[00:36:33] Teaching as Learning – Nic’s philosophy on teaching to reinforce learning.

[00:37:48] Closing Thoughts – Phil wraps up the episode and thanks Nic Cree.