From Corporate Job to Digital Boss: Sonja Crystal's Story
2024-03-15
Sonja Crystal's professional journey is a tale of dynamic change and strategic adaptation. Fresh from college, Sonja embarked on a career in marketing within the government sector. Her passion for the field was palpable, sparking innovative ideas and a thirst for further learning. With an unquenchable desire to explore different facets of her expertise, Sonja transitioned into pharmaceutical sales, where she honed her skills for a significant period.
[00:00:14] Introduction – Phil Better kicks off the episode of Invest in Yourself, the Digital Entrepreneur Podcast.
[00:00:35] Guest Introduction – Phil introduces Sonja Crystal, highlighting her expertise in digital marketing.
[00:01:53] Sonja's Background – Sonja shares her journey into digital marketing and entrepreneurship.
[00:03:10] Starting Her Business – Sonja describes leaving her corporate job and launching Go Getter Marketing Group.
[00:05:39] Early Challenges – Sonja discusses the initial struggles of pricing services and growing her business.
[00:07:14] Networking Strategies – Phil and Sonja delve into effective networking techniques.
[00:10:51] Handling Doubt – Sonja talks about overcoming doubts and staying motivated through difficult times.
[00:17:02] Creating Content – Sonja outlines her approach to generating 20 pieces of content a day.
[00:21:36] Consistency in Content – Discussing the importance of consistency in content creation.
[00:23:32] Memorable Wins – Sonja shares a memorable experience that marked a success in her entrepreneurial journey.
[00:26:41] Celebration – Sonja celebrates a recent personal achievement outside her business.
[00:29:26] Final Thoughts – Sonja provides ways to connect and work with her, along with a special offer for listeners.
[00:31:55] Conclusion – Phil Better wraps up the episode and thanks Sonja for her valuable insights.
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