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Digital Entrepreneur Sherri Langburt talks about being the Founder of BabbleBoxx

2024-04-15

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Guest Bio

Sherri Langburt is the CEO & Founder of BabbleBoxx and has been a pioneer in the influencer marketing space since 2007. A passion for storytelling and brand marketing, and a desire to create an innovative social media solution led Sherri to create BabbleBoxx - the influencer marketing agency best known for its co-sampling and signature box strategies.

Key Lessons From Episode

  • Identifying the right influencers involves considering verticals, engagement, and platform suitability.
  • Embrace evolution: Transition from blogging to leveraging varied social media and influencer strategies.
  • Building a supportive team is crucial; they become an integral part of your business family.
  • Persistence in business requires patience, acknowledging growth over time, and learning from challenges.
  • Success involves creativity and adaptability in marketing to meet industry demands and consumer expectations.
  • Believe in yourself, as personal belief can drive you through entrepreneurial journeys.
  • Timestamps

    [01:15] BabbleBox – Introduction to Sherri Langburt and BabbleBox.

    [02:13] Pioneering Influencer Marketing – Sherri shares how she discovered influencer marketing in 2007.

    [03:32] Building the Business – Sherri discusses her journey and the evolution of her business.

    [06:19] Challenges of Growth – The difficulties of growing a business and hiring the first employee.

    [09:48] Passion and Creativity – Sherri talks about finding her passion in business.

    [12:17] Family Influence – How Sherri's family motivated her during challenging times.

    [15:09] Getting into Influencer Marketing – Advice on starting influencer marketing campaigns.

    [18:37] Managing a Team – Sherri's experience and tools used in managing her team.

    [20:30] Recognition and Success – Being named to Inc. 500 and what it meant to Sherri.

    [24:29] Operational Challenges – What Sherri misses and what she's relieved to no longer handle.

    [26:02] Advice to Her Younger Self – Sherri shares advice she would give to her 10-year-old self.

    [27:20] Audience Engagement – Sherri provides information on how to connect with BabbleBox.

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